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Skincare leader Murad, Inc. was called to the stage as a winner three times last week at the 2009 Electronic Retailing Association (ERA) Annual Awards Gala in Las Vegas.
Awards presented to Murad by the ERA, the nation’s leading trade association for direct-to-consumer commerce, included:
- The Best Long Form, Health & Beauty Industry Award for Murad’s Acne Complex IV;
- The Best Direct Response Website Design Award for Murad’s Resurgence site at Murad.com/Resurgence; and
- The Best Use of an Online Marketing Tool Award for the Murad Skincare Quiz on Murad.com and Oprah.com.
Each of the ERA Annual Awards is part of the world’s premier recognition program for the electronic retailing industry, recognizing the best in television, radio, online and mobile direct response campaigns across a multitude of industries.
“It’s very rewarding to be recognized for the way we share information about our products,” said Richard Murad, Chief Operating Officer and General Counsel for Murad. “To be singled out in three different categories for three different Murad endeavors among such a competitive collection of nominees is a credit to how we are effectively sharing our founder, Howard Murad, M.D.’s philosophies of Inclusive Health and the Science of Cellular Water through varied channels and to a significant, large audience.”
Murad’s three-time victory was witnessed by the more than 2,500 attendees and 125 ERA member exhibitors. For more than 19 years, ERA members have included some of the industry’s most prominent retail merchants.
“Our Direct Response team works extremely hard to produce innovative and successful campaigns while always incorporating Dr. Murad’s founding philosophies and leading the skincare industry,” said Carey Grange, Executive Vice President, Direct to Consumer. “To be recognized not once, but three times was gratifying beyond words.”
Murad, Inc. was founded in 1989 by Howard Murad, M.D., one of the world’s foremost authorities on skin health and a pioneer of the clinical skincare movement. All Murad products are based in The Science of Cellular Water, Dr. Murad’s unified theory of health and aging.
The Murad brand includes 88 consumer products and 45 professional products sold in 45 countries. Murad is the #1 selling clinical skin care brand at many locations including Sephora and Ulta. Known globally for high performance topical and internal skincare, Murad has grown by producing innovative products that meet the needs of its customers.
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Bruce Katz, M.D. of Juva Skin and Laser Center, working with fractional CO2 technology previously used for fractional laser resurfacing treatments, has pioneered “The Madonna Lift,” a new fractional eyelift procedure that acts as a safe and effective alternative to traditional eyelid surgery. Since receiving FDA clearance in 2004, fractional laser resurfacing has benefited millions of patients. The Madonna Lift will increase that number.
Fractional CO2 works by using laser beam-like columns, targeting a very specific area while leaving surrounding tissue intact. These beams eradicate damaged fibers in the skin and encourage new tissue with fresh elasticity to grow back in its place. Because the whole of the skin is not affected, healing is quick and far less painful than other procedures.
“The Madonna fractional eyelift dramatically reduces the appearance of dark circles and eye wrinkles, tightens upper and lower eyelid skin, and helps to elevate drooping eyebrows,” said Dr. Katz. “It has a number of the benefits of a surgical eyelift without the risks and downtime. The only problem it doesn’t address is bulging fat pads.
Metal eye shields are used during treatment to protect a patient’s eyes from injury. The only anesthesia needed for the procedure is a numbing cream that is applied to the eyelids; as a result, downtime is minimal.
“A recent study of fractional eyelifts involving more than 100 participants showed dramatic and consistent results,” added Dr. Katz. “In order to achieve the best results from the Madonna Lift, I would recommend between three and five sessions, delivered at two- to three-week intervals.”
For more information on fractional laser resurfacing and other cosmetic procedures, visit the Juva Skin website: www.juvaskin.com.
About Juva Skin & Laser Center:
The Juva Skin & Laser Center offers state-of-the-art specialized procedures in laser and cosmetic surgery, aesthetic skin care and general dermatology, including fractional laser resurfacing. New York City’s Juva Skin & Laser Center is renowned for finding innovative solutions to a wide variety of dermatologic and aesthetic conditions.
Bruce E. Katz, M.D., a board certified dermatologist and director of Juva, oversees a team of skilled clinicians who treat a number of dermatological diseases, conditions and cosmetic imperfections with the latest New York City laser resurfacing equipment. In addition to its extensive laser surgery capabilities, Juva Skin & Laser Center offers a medical spa and skin care products designed for home use. The Juva Skin & Laser Center and its MediSpa services are accredited by the AAAHC.
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Building on the enormous success of its Long Island edition, launched one year ago (”LI IMAGE”), Image Media Group is launching a sister publication, “New York City IMAGE Magazine: The Magazine For Enhanced Beauty and Wellness.” The complimentary bimonthly magazine features articles written by prominent New York City cosmetic surgeons, cosmetic dentists, dermatologists, chiropractors, nutritionists, optometrists, fitness club owners, spas and salons, makeup artists, and other beauty and health professionals.
The upscale, glossy premiere issue will be available September 30 at participating doctors’ offices, salons, spas, fitness clubs, and in free-standing boxes on select streets throughout Manhattan. Inside, in-depth stories give readers information on a variety of leading non-surgical and surgical procedures and treatments. The publication, considered the “layman’s medical journal,” is a complete guide to the newest breakthroughs, explained by the best local practitioners, who share their expert medical and health knowledge and introduce the latest innovations in beauty and wellness.
Featured on the cover of the premiere issue, which coincides with Breast Cancer Awareness Month, is Emmy-Award winning Actress Christina Applegate, a breast cancer survivor.
Donna Halperin, the magazine’s Editor-in-chief and CEO, has been in the beauty business for 25 years, working as an esthetician and makeup artist for such celebrities as Cher, Geena Davis and Linda Evans. Says Halperin: “IMAGE is designed to provide Manhattanites, women and men, with the most current information — not just about achieving maximum attractiveness, but also about maintaining your body, preventing illness, and feeling confident and healthy. The magazine cuts through the confusion experienced by anyone considering any form of physical self-improvement — from surgical to non-surgical. Our aim is to help people understand what procedures are available, the comparative advantages of each, and who is the best in their neighborhood.”
Adds publisher Bruce Jacobson: “In a world where people have information available for free on the Internet, the old formula of relying on subscribers and newsstand buyers to generate revenue no longer works. Our magazine takes a whole new approach that we believe represents the future of print publishing: It’s free, but still upscale and high quality. It’s niche, so our advertisers know that people who pick up the publication are interested in exactly what they’re selling. And it’s local, which brings local business directly to our contributors and advertisers. It just doesn’t get much better than that!”
More information will be available at www.nycimagemag.com, launching soon.
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Building on the enormous success of its Long Island edition, launched one year ago (”LI IMAGE”), Image Media Group is launching a sister publication, “New York City IMAGE Magazine: The Magazine For Enhanced Beauty and Wellness.” The complimentary bimonthly magazine features articles written by prominent New York City cosmetic surgeons, cosmetic dentists, dermatologists, chiropractors, nutritionists, optometrists, fitness club owners, spas and salons, makeup artists, and other beauty and health professionals.
The upscale, glossy premiere issue will be available September 30 at participating doctors’ offices, salons, spas, fitness clubs, and in free-standing boxes on select streets throughout Manhattan. Inside, in-depth stories give readers information on a variety of leading non-surgical and surgical procedures and treatments. The publication, considered the “layman’s medical journal,” is a complete guide to the newest breakthroughs, explained by the best local practitioners, who share their expert medical and health knowledge and introduce the latest innovations in beauty and wellness.
Featured on the cover of the premiere issue, which coincides with Breast Cancer Awareness Month, is Emmy-Award winning Actress Christina Applegate, a breast cancer survivor.
Donna Halperin, the magazine’s Editor-in-chief and CEO, has been in the beauty business for 25 years, working as an esthetician and makeup artist for such celebrities as Cher, Geena Davis and Linda Evans. Says Halperin: “IMAGE is designed to provide Manhattanites, women and men, with the most current information — not just about achieving maximum attractiveness, but also about maintaining your body, preventing illness, and feeling confident and healthy. The magazine cuts through the confusion experienced by anyone considering any form of physical self-improvement — from surgical to non-surgical. Our aim is to help people understand what procedures are available, the comparative advantages of each, and who is the best in their neighborhood.”
Adds publisher Bruce Jacobson: “In a world where people have information available for free on the Internet, the old formula of relying on subscribers and newsstand buyers to generate revenue no longer works. Our magazine takes a whole new approach that we believe represents the future of print publishing: It’s free, but still upscale and high quality. It’s niche, so our advertisers know that people who pick up the publication are interested in exactly what they’re selling. And it’s local, which brings local business directly to our contributors and advertisers. It just doesn’t get much better than that!”
More information will be available at www.nycimagemag.com, launching soon.
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This facial machine provides a non-surgical facelift solution for many women with sagging skin.
Consumers searching for the ‘forever young’ skin care solution always fall into a trap with beautifully packaged skin care products. After spending hundreds or even thousands of dollars on fancy looking skin care products, consumers are frustrated because they don’t see real results.
The reason why many skin care products give disappointing results is due to the protective barrier of the skin. The majority of people don’t realize that the skin interferes with the absorption of nourishment products such as creams and lotions. Most expensive skin care products merely lay on the surface of the skin where it becomes useless.
With this new facial machine, skin ingredients such as vitamin C or anti-oxidants can now penetrate deep into the skin. This facial machine enhances the absorption of nutrients by bringing the nourishing products deep into the skin using the anode (+) and the cathode (-) of electric currents. This facial machine helps reduce wrinkles, sagging skin, and is also recommended for firming and lifting of the skin.
Many women are now looking for alternative surgical facelift solutions. Instead of going to surgery, people can now use the facial machine to enhance the skin’s appearance and reduce the signs of aging.
About Best Skin Care World
BestSkinCareWorld.com was recently launched to give consumers easy step by step guide how to choose the right skin care product for different skin types. The user-friendly website also provides free skin care guides, and other information to help people take care of their skin without going to surgical facelift. To get a free skin care Ebook visit www.BestSkinCareWorld.com.
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DailyMakeover.com, the Web’s leading online beauty resource, today revealed what women within its online beauty community have claimed are the season’s hottest new looks debuted at the Mercedes Benz New York Spring 2010 Fashion Week. The DailyMakever.com community is made up of nearly four million women, many of whom have tried on hairstyles and makeup looks from last week’s Spring 2010 Fashion Week through DailyMakeover.com’s Makeover Studio, the most advanced virtual makeover technology in the industry.
The five most popular looks from the Mercedes Benz New York Spring 2010 Fashion Week include:
1. Agent Provocateur: a full-bodied bob and striking red lips
2. Alexander Wang: a wispy fishbone braid and natural makeup
3. Eile Tahari: sunset-inspired eyes and sunkissed skin
5. Luca Luca: voluminous curls and lightly smoky eyes
In addition to the top five looks from the Mercedes-Benz New York Spring 2010 Fashion Week, the DailyMakeover.com team uncovered some of the hottest trends for 2010, including big bow accessories, structured updo’s and turquoise eyeliner. The DailyMakeover.com full Fashion Week Trend Report is complete with commentary from its team of beauty experts regarding top beauty trends from the shows.
“The DailyMakeover.com online beauty community has been given a backstage pass to the Mercedes-Benz New York Spring 2010 Fashion Week, not only by being able to try-on popular looks but with tips on how to create the hairstyles and makeup techniques as well as backstage photos and video interviews with makeup artists and hairstylists,” said Rachel Hayes, editor-in-chief, DailyMakeover.com. “With the season’s hottest new looks revealed in the last few days, real women can preview how they will look on them before the new styles even hit the streets by using Makeover Studio.”
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The secret to keeping your skin young and healthy can’t be found in an anti-aging cream or other topical solution. Research has shown that proper cell regeneration is what slows the aging process – something that has to happen internally. Pomology, a revolutionary brand of targeted health supplements, now enables consumers to take a more effective, long-term approach to staying young with its resveratrol- and pomegranate-based Anti Aging supplements that not only benefits the skin, but also the whole body.
“Our diets, amount of activity, and age all affect how we look and feel,” said Scott Kamber, CEO. “Several studies have shown that resveratrol can counter some of these effects from the inside out. We’ve based our Anti Aging supplements on this medical research, and created a unique product that combines these natural ingredients with others specific to cell regeneration and protecting the entire body from the negative effects of aging.”
Since a 2006 Harvard study found that resveratrol can stave off the negative effects of high-calorie and high-fat diets, age-related diseases, and degeneration of cells, several products have brought this natural antioxidant that comes from grapes to market in low doses. New research, however, has shown that 300-milligram doses of resveratrol are necessary to achieve the optimal effect of the nutrient.
Based on this research, Pomology has created a totally new formula targeted toward battling the aging process. A unique blend of powerful antioxidants known to promote skin, cardiovascular, cellular, and immune system health are added to a full 300 mg of Resverapure brand resveratrol to help consumers address both internal and external effects of aging.
Additional antioxidants include:
Pomegranate and Açaí: These are two of the most potent antioxidents found in nature. Together, they work to combat environmental affects that can cause premature aging such as inflammation and oxidative stress. They also promote cardiovascular health, support good vision, contain phytochemicals for a younger-looking appearance, and have shown in studies to slow or reverse the growth of cancer cells.
Red Wine: Lauded the world round for its healthful benefits, red wine is one of only a few natural sources of resveratrol. Pomology’s Anti-Aging formula delivers the same health benefits of 40 glasses of red wine per dose, but without the calories and effects of alcohol consumption.
“Addressing the effects of aging with products that temporarily impact the surface of the body simply isn’t enough to have a long-term benefit,” Kamber said. “Nor will changing the diet to include specific nutrients in unknown amounts. They key to effectively fighting the aging process is choosing the right antioxidants in the right doses. Pomology makes this simple for consumers and gives them the added ability to promote overall health in the process.”
Pomology’s Anti Aging formula is available in both 300mg and 100 mg vegetarian capsules and a pomegranate/açaí/blueberry flavored drink mix. Go to http://www.pomology.com/ for a complete listing of Pomology products. For more information about the anti-aging effects of resveratrol, Pomology’s Anti Aging formula, or any of Pomology’s products, contact Brant Herman at 877-766-2010 or brant [@] pomology.com.
About Pomology:
Pomology is a brand of Bullwater Health & Fitness, LLC. Pomology’s condition-specific formulations feature a premium blend of proven ingredients that appeal to health-conscious consumers. Each formula is optimized with antioxidants that are properly paired to each formulation to maximize the condition-specific benefits of each Pomology product. Bullwater Health & Fitness was founded in 2005 by a team of renowned nutritionists and athletic performance experts who saw the need for nutraceuticals that fused the latest medical research with the long-term health benefits of natural antioxidants.
*Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease. Dietary supplements are not intended to treat, cure, or prevent any disease.
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