L’Oreal Paris Double Extend Beauty Tubes Mascara
Posted by Reporter on Thursday
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L’Oreal Paris Double Extend Beauty Tubes Mascara, a breakthrough in eyelash lengthening, has been recognized with the industry’s highest honor, taking home a Cosmetic Executive Women (CEW) Beauty Insider’s Choice Award for best in category, Makeup: Eye Product, Mass.
Awarded for its innovative “tubing” technology, Double Extend Beauty Tubes Mascara creates the look of salon lash extensions for up to 80 percent visibly longer lashes.
This two-step formula features a nourishing base coat containing fibers that replenish and lengthen lashes, while a patented topcoat with a gel-polymer base completely envelops each individual lash, creating tubes of color that visibly extend lashes for a long-wearing, clump-free finish that can be easily removed with just warm water. Each step uses custom brushes created to maximize the benefits of the Double Extend Beauty Tubes Mascara formula.
For more information about L’Oreal Paris, visit www.lorealparis.com.
About L’Oreal Paris:
The L’Oreal Paris Brand Division of L’Oreal USA, Inc. is a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in luxury beauty at mass. The L’Oreal Paris brand encompasses the four major beauty categories - haircolor, haircare, skincare and cosmetics - and includes such well-known brands as Preference, Excellence and Natural Match haircolors; VIVE Pro, Studio Line, and L’Oreal Kids haircare; Dermo-Expertise skincare, including Advanced Revitalift, Age Perfect, Skin Genesis, Sublime Bronze and Men’s Expert; Colour Riche, True Match and Bare Naturale cosmetics collections, a portfolio of mascara including Voluminous, Double Extend and Telescopic among many others, and the HIP High Intensity Pigments line.
For more information on L’Oreal Paris and its brands, and to get comprehensive, personalized beauty information from the experts, visit www.lorealparis.com for access to unique content and dynamic interactive features, including the exclusive “Can I Help You” diagnostic tool.
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